December 10, 2005 3:56 PM GMT
Hi All-
Not withstanding Minako's replly regarding the virtues of imported cars, a topic of endless bar debates, which perhaps we can discuss over a pitcher of Margaritas sometime, Minako.<G> Purchasing a car from another maker really only postpones the issue. The AFA and others of their ilk will never be satisfied with just a few ads pulled here and there, it's only a small step in their agenda.
After some research of my own, I can only conclude that FMC did indeed withdraw their ads as a sop to the AFA. I hope no one minds but I have included the text of an article regarding the matter. Yes, it is from The Advocate and hence, perhaps, biased. I also am rather amused by the stance taken by the AFA in the last paragraph of the article. A little conciliation is never enough for a bully.
Jaguar, Land Rover ads halted in gay media, Ford confirms
The antigay American Family Association claimed a cultural victory on Thursday and called off its threatened boycott of Ford Motor Co. On Friday, Ford spokesman Mike Moran confirmed to Advocate.com that the company will stop advertising its Jaguar and Land Rover brands in gay publications but insisted it was strictly a business decision.
The Dearborn, Mich., automaker came under fire from the AFA in May for its longtime efforts to increase LGBT workplace diversity and support gay rights causes. Ford has long been a regular advertiser within gay media, including The Advocate, and has donated significant sums to LGBT causes and nonprofit groups such as the Human Rights Campaign.
Threatened with a boycott by the Mississippi-based AFA, Ford and some of its dealers agreed to negotiate, and the AFA announced in June that it would hold off on its planned action. On Thursday, AFA announced the boycott would be canceled altogether.
"They've heard our concerns; they are acting on our concerns. We are pleased with where we are," said Donald Wildmon, AFA’s chairman, in a statement. "Obviously there are still some small matters of difference, as people will always have, but generally speaking, we are pleased with the results—and therefore the boycott that had been suspended [is] now officially ended."
Specific terms of any formal agreement between the AFA and Ford—and whether any such agreement has in fact been reached—remain unclear.
When first contacted, Ford spokesman Moran referred Advocate.com to the AFA statement, suggesting that the company had no disagreement with Wildmon's assertions. In a second conversation he confirmed that the company would no longer advertise Jaguar and Land Rover products in the gay media, saying that the decision was strictly "business."
"In all cases, we review this issue from a business perspective in regards to advertising," Moran said. "Ford, Lincoln, and Mercury [brands] did not advertise in gay publications anyway. At this time, Jaguar and Land Rover will not do so going forward.” He added that Volvo will still advertise in gay publications because the company believes it's an effective strategy for that market.
Detroit carmakers are facing tough economic times across the board, Moran pointed out. On Friday, The Wall Street Journal reported that Ford plans to shut five North American plants that employ 7,500 workers. On Thursday, the company said its total U.S. vehicle sales in November fell by 15%.
Moran would not give further details on any agreement between Ford and the AFA, nor would he confirm that such an agreement existed. “Some months ago we began a constructive dialogue with them, just as we do with all other customers and interest groups," he said. "While we don’t agree on all issues, we expect the dialogue to continue so that we understand each other better.”
According to a list of demands on AFA’s Web site, the organization insisted that Ford and all of its brands stop donating cash, vehicles, and endorsements to gay social activities. This includes donations to pride celebrations and groups such as the Gay and Lesbian Alliance Against Defamation, the Human Rights Campaign, and the National Gay and Lesbian Task Force. AFA says those groups have received contributions from Ford in the past.
Whether such sponsorship deals—in which Ford brands are given visibility by nonprofit groups and at LGBT events in return for donations—will continue, Moran could not say.
Comment on Ford's announcement is expected soon from HRC, GLAAD, and the Task Force over the weekend or early next week, but none was prepared to make a statement by close of business on Friday.
The AFA has said it reserves the right to reinstate the boycott if it feels Ford has not met its expectations. (Advocate.com/Sirius OutQ News)
Hugs...Joni
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December 12, 2005 7:28 PM GMT
Joni--
Hey, that's the part I must've missed. My bad.
The AFA is a little better than a bully pulpit for forcing someone's ideas of cultural correctness on us. And while I freely admit to holding certain theological positions, I find it distasteful that this group--which has a long history of boycotting corporations that disagree with it--has the gall to take a sruggling corporation and tell it where it can and cannot advertise.
Whose concept of "family" do they use? A man, a woman, two point five kids and a collie? Even were I the more genetic male-type, that still woudln't cover me--no kids, and I dislike dogs. (Yes, I'm cat people. Get over it.)
Can we boycott the AFA?
Luv 'n hugs,
Mina Sakura
"Almost-Angel, T-Girl Genius, and Ultra-Flirt"
December 13, 2005 3:00 PM GMT
Hi Minako-
So are we still on for splitting a pitcher of margaritas sometime?<lol> I found an article yesterday somewhere online, can't remember exactly but it was linked through Slate magazine, about a GLBT group appealing (not bullying, no threats of boycotts or angry pitchfork waving, torch tossing mobs outside corporate HQ) to FMC to reinstate their ads. FMC's reply was that they did it strictly due to business considerations and had been planning it all along, so there.
We, not the royal we, I mean the wife and I, are planning on buying a new car sometime in the coming year or so. How Ford motor company handles this will make a difference with whether we buy from them or some other maker. And believe me, I will let them know why either way.
Merry Christmas, Minako and best wishes from my family including all five cats.<g>
Hugs...Joni
December 13, 2005 5:22 PM GMT
Joni--
Merry Christmas to you and yours as well, from the SO, myself, and our four cats--since the cats ae too young to drive, we will have to drive them ourselves.
Anytime for drinks, sugah--just let me know!
Mina
December 13, 2005 5:32 PM GMT
There was another artical today in the Freep stating what Joni said on the 10th.Had it been presented this way to begin with it could have save themselves a lot of bad PR.
It went on to say that no 1 group will tell them to exclude another. It went on to say that gay mags have smaller circulations & that they want thier money to reach as many people as they can.
I can except that.
December 15, 2005 8:34 PM GMT
FMC has announced they will advertise thier full line of cars & trucks in gay mags. They will also distance themselves from AFA.
December 18, 2005 4:47 PM GMT
Hi Karen-
One more post here, not trying to keep this thread alive past its allotted life span, but I just wanted to say thanks to you for posting the update. I read about it on another Yahoo group (transgender news group) and was going to print off the response from Ford in its entirety, but no need, you summed it up perfectly. Thanks.
Hugs...Joni